We have co-designed a project with youth in our 'Creative Pathways' initiative to raise both awareness and funds to support the growing movement toward reducing emissions by 50% before 2031, to avoid irreversible damage caused by climate change.

This project started with a T-shirt logo design competition. The talented winners of the vote received $50 gift vouchers for Westfield shopping centres.

The second phase of the project was creating a business plan on how to create, promote and distribute the T-shirts with a Zero capital budget. The participants decided to promote pre-sales via their online and face to face social networks. The profit from each T-shirt will be split between the young entrepreneur that made the sale, and our local environmentally conscious charity of choice, Earth Action Trust http://www.earthactiontrust.org.nz